Doug Field

 

Executive Summary

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Doug Field

CEO • Growth Executive • Thought Leader

Visionary, strategic, and motivated executive leader with expertise driving and pioneering healthcare consumer diagnostic innovations and commercial growth. Proven and demonstrated understanding of building companies as an entrepreneur, Chief Revenue Officer, and consultant from owned start-ups to established entities. Business developer with a passion for launching innovation solutions to the healthcare industry. Drive comprehensive messaging, value propositions, and leveraging of networks and pipelines, blended with deep diagnostic experience, as the foremost thought leader in the Healthcare Consumerism space.

SELECT ACHIEVEMENTS

  • Realized revenue growth from $0 to $78M+ annually as the Chief Revenue Officer for Phase Scientific, a healthcare diagnostic company with a keen focus on deft collaboration with laboratories, health clinics, hospital systems, retail pharmacies, government, healthcare distributors and wholesalers.
  • Built the Sales and Marketing teams and infrastructure from the ground up at Phase Scientific.
  • Co-founded two separate B2B employer healthcare media companies, including all marketing, financial obligations, and sales, entitled Employee Benefit News, Employee Benefit Advisor, Benefits at Work Conference, and The Institute for Healthcare Consumerism. Reaching 200K+ employers, health plans, benefit consultants, and providers.
  • Served as key Industry and Thought Leader for Healthcare Consumerism, including deft collaboration with key leaders on media events and podcasts, as well as serving as a Keynote Speaker at multiple hosted events.
Mike McClellan

Mike McClellan

Senior Business Development Manager

Seasoned business leader, entrepreneur, and sales/marketing executive with extensive B2B/B2C experience in the healthcare diagnostics, medical equipment & supply, and health & wellness services segments. Proven sales/marketing management success with Fortune 100 companies like Monsanto, and B2B growth companies like PHASE Scientific. Founded and built a leading Atlanta B2B demand generation & market research firm with a 30+ year history of developing and executing innovative sales growth initiatives for companies like GE, Siemens, and Inventus Power.

SELECT ACHIEVEMENTS

  • As the Sales & Marketing Manager reporting to Doug Field, Chief Revenue Officer of PHASE Scientific, provided infrastructure building and sales/marketing execution support as the company grew from $0 to $78M+ annual sales.
  • Managed PHASE Scientific’s sales team responsible for its Distributor/Reseller business, bringing on major distributor accounts like Concordance, Medline, and McKesson, as well as growing sales among PHASE’s independent distributor base.
  • As Senior Consultant for B2B Demand Generation & Growth Programs for the marketing firm I founded: implemented a sales growth initiative in the medical device segment for Inventus Power (formerly Palladium Energy) that resulted in a 56% growth in overall sales leads, a 90% increase in qualified leads, and drove a ~20% increase in annualized revenue in a highly fragmented and commoditized industry.
  • Seasoned market research professional with specialties in qualitative and voice-of-customer surveys, as well as web-based studies and secondary research.
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