• COMMERCIAL ADVISORY & FRACTIONAL LEADERSHIP

    Streamline operations, optimize sales, and drive growth.

    Learn more
    Commercial Advisory

  • MARKETING LEADERSHIP & SERVICES

    CHECK OUT OUR HIGH-IMPACT MARKETING SERVICES

    Learn more
    Marketing

  • BUSINESS DEVELOPMENT

    SEE GROWTH IN MEDICAL DIAGNOSTICS, DEVICES, & DIGITAL HEALTH

    Learn more
    Business Dev
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  • Strategic Planning
  • Tactical Planning
  • Execution
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FROM STRATEGY TO EXECUTION
Growth You Can Measure.

We support clients through three core offerings: Commercial Advisory & Fractional Leadership, Marketing Leadership & Services, and Outsourced Business Development.

We provide hands-on commercial advisory services to optimize commercial operations, enhance marketing strategies, and drive sustainable growth. Our fractional leadership solutions bring in experienced professionals to fill critical expertise gaps, allowing your business to scale efficiently. Additionally, our outsourced business development services help expand your reach by building strong client networks and distribution channels.

OUR SERVICE SPECIALTIES:

Commercial Advisory
Users Users COMMERCIAL ADVISORY & FRACTIONAL LEADERSHIP
Marketing
Megaphone Megaphone MARKETING & LEADERSHIP OPPORTUNITIES
Business Dev
Logout Logout FRACTIONAL BUSINESS DEVELOPMENT

COMMERCIAL ADVISORY &
FRACTIONAL LEADERSHIP

We provide hands-on commercial advisory and/or fractional leadership designed to help businesses streamline commercial operations, sales processes, and drive growth.

Commercial Advisory

HOW WE DEFINE FRACTIONAL LEADERSHIP:

Fractional leadership provides businesses with experienced professionals to bridge gaps in expertise without the long-term commitment or cost of a full-time hire. This flexible approach allows companies to access specialized knowledge, drive strategic initiatives, and implement solutions quickly.

THE BENEFITS WE PROVIDE:

  • Access to specialized, deeply experienced, and innovative expertise

  • Cost-effective and flexible leadership solutions

  • Quick and efficient strategy implementation

  • Revenue strategy optimization

  • Marketing initiative acceleration

  • On-Demand Strategic and Tactical Expertise

  • Accelerated Revenue Growth

  • Increased Sales Productivity From Your Current Sales Team

  • Improvement in Sales Conversion Rates

  • Reduction in Customer Acquisition Costs

  • Targeted Problem-Solving

Fractional Leadership

HOW SOUTHFIELD GROUP CAN HELP:

We offer Fractional Leadership Services, including Chief Revenue Officer (CRO) roles and other key commercial leadership positions, to help businesses navigate challenges and scale effectively.

Fractional Leadership

We can also provide commercial advisory services to support you and your current sales and marketing teams by being a commercial sounding board, providing input to improve commercial efforts and introductions within our channels and connections!

OUR SERVICES:

  • On-Demand Strategic and Tactical Expertise

  • Cost-Effective Leadership

  • Accelerated Revenue Growth

  • Increased Sales Productivity From Your Current Sales Team

  • Improvement in Sales Conversion Rates

  • Reduction in Customer Acquisition Costs

  • Targeted Problem-Solving

Services
Sales QB Banner
Link Link LEARN MORE

NEW PROGRAM

INTRODUCING  SALES QB

Combining our Commercial Experience with a proven program. SouthField Group has partnered with SalesQB, a fractional sales management & sales process program that helps small and mid-sized companies improve their sales teams’ performance by providing part-time, Outsourced Sales Management, including proven sales processes.

Target Market

  • B2B/B2C companies with 15 or fewer salespeople
  • Unable to commit to the expense of a full-time sales manager and/or where the sales manager & team need coaching

Service

  • For a fraction of the cost of a full-time sales manager, we remove the burden of sales team management from the business owner
  • Implement a proven, six-step process called SalesQB Roadmap to Guaranteed Growth

Lets Talk:

Visit our Getting Started page and schedule a time to discuss your firm’s commercial needs with the SouthField Group team. If we mutually agree to provide value as either a Fractional Leader or a Commercial Advisor, we’ll prepare a proposal for consideration at no cost to you.
LET’S SCHEDULE A CALL

MARKETING LEADERSHIP &
SERVICES

Our team believes that effective business development requires a solid marketing foundation. That’s why we offer a suite of high-impact marketing services, delivered through trusted alliance partners, to support our clients’ growth in the medical diagnostics and digital health markets.

Marketing

Our marketing services are grounded in real-world healthcare sector experience and tailored specifically to the needs of emerging medical diagnostics and digital health ventures. Whether you’re preparing to scale, enter a new market, or strengthen your go-to-market strategy, our marketing experts work closely with your team to develop campaigns, tools, and strategies that align with your sales goals and business development objectives.

PORTFOLIO OF MARKETING SERVICES:

  • Marketing Strategy

  • Market Research

  • Creative Messaging

  • PR & Thought Leadership

  • Web Design

  • Social Media & Short Form Content

  • Digital Advertising

  • Lead Generation & Qualification

  • Sales Enablement

  • AI-Enabled Marketing Solutions

OUR TOOLKIT:

  • AI Marketing Tools

  • Research/Surveys: Grasp the Voice of Customers

  • Business Process Set-up Assistance

  • Demand Generation and Appointment Setting

Planning

SouthField Group collaborates with a network of trusted partners to deliver the best marketing solutions tailored to your needs.
Explore our [Our Partners] section to learn more about the industry experts and resources available to support your business growth.

VIEW OUR PARTNERS

Lets Talk:

Visit our Getting Started page and schedule a time to discuss your firm’s Marketing needs with the SouthField Group. If we mutually agree that we can provide value through our customized Marketing Services, we’ll prepare a proposal for consideration at no cost to you!
LET’S SCHEDULE A CALL

FRACTIONAL BUSINESS
DEVELOPMENT & EXECUTION

Effective Business Development starts with experience, channel knowledge & connections. That’s why we offer a suite of business development services & leadership oversight, to support our clients’ growth in the medical diagnostics, devices, and digital health markets.

Business Dev

We also offer these customized services on a stand-alone “project basis” to clients that have already identified key initiative areas that they want to focus on. Take a look at our toolkit and some examples of our work with our clients to explore how we can help you.

OUR TOOLKIT:

  • Our Current Database of Distributors, Wholesalers, Retail Pharmacies, Healthcare Providers, & More

  • Database Building for you (including CRM experience)

  • Demand Generation and Appointment Setting to support your teams and our efforts

  • Execution by our senior sales team with ample connections and experience as part of your team

  • Accountability and oversight by experienced management

Toolkit
Network

SUCCESSFUL BUSINESS DEVELOPMENT INITIATIVES:

  • Building Distribution Networks

  • Healthcare Provider Engagement: Urgent Care, Primary Care, and others

  • Major Retailer & Independent Pharmacy Engagement & Sales Support

  • Employer Channel Development

CHANNELS WE HAVE CONNECTIONS WITH:

  • Healthcare Providers:

    • Urgent Care Clinics
    • Primary Care
    • Women’s Health Clinics
    • Men’s Health Clinics
    • Hospitals

  • Retail Pharmacies/Convenient Care Clinics– Major & Independent

  • Healthcare eCommerce Sites

  • Virtual Healthcare Providers

  • Government: Federal, State, and Municipal, including Public Health

  • Schools & Colleges/Universities: Student Health Centers

  • Employer Healthcare: Worksite Health, Health Plans, and others

  • Distributors, Wholesalers & Resellers serving the above

  • Hospitals
  • Pharmacies
  • Urgent Care
  • Virtual Health
  • Employer Health
  • University Health
  • Distributors, Wholesalers. Resellers
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CURRENT, PAST CLIENTS & OTHERS:

  • Phase Scientific Americas

  • Genabio

  • GenBody

  • Wondfo USA

  • Versea Diagnostics

  • BDSC

Clients

Lets Talk:

Visit our Getting Started page and schedule a time to discuss your firm’s specific Business Development needs with the SouthField Group. If we mutually agree that we can provide value through our customized Business Development, we’ll prepare a proposal for consideration at no cost to you!
LET’S SCHEDULE A CALL