Gaining FDA clearance is a critical milestone, but it’s just the beginning.
Many diagnostic startups fail post-approval because they lack a clear commercialization strategy that aligns with market demand and payer expectations.
Archive for month: March, 2025
ABOUT SFG

The SouthField Group is a commercial growth firm that partners with medical diagnostics and device companies, virtual healthcare providers, and e-commerce health product suppliers worldwide.
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We work with global companies in the medical device/ medical diagnostic space, helping companies increase awareness and revenue through tried and true and cutting-edge technologies.
P: 404.783.9820
